Privacy Policy

Musa Aydogan
Wurzerstr. 27
53175 Bonn
isa.malkoc@halalcheck.net

Content

This privacy policy explains the nature, scope and purpose of the processing of personal data (hereinafter referred to as "data") in the context of the provision of our services and within our online offer and the associated websites, functions and content as well as external online presences, such as our social media profile (hereinafter collectively referred to as "online offer"). With regard to the terms used, such as "processing" or "controller", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).

Types of data processed
- Inventory data (e.g., personal master data, names or addresses).
- Contact data (e.g., e-mail, telephone numbers).
- Content data (e.g., text entries, photographs, videos).
- Usage data (e.g., websites visited, interest in content, access times).
- Meta/communication data (e.g., device information, IP addresses).

Categories of data subjects
Visitors and users of the online offer (hereinafter we also refer to the data subjects collectively as "users").

Purpose of the processing
- Providing the online offer, its functions and content.
- Responding to contact requests and communicating with users.
- Security measures.
- Reach measurement/marketing

Terminology used
"Personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

"Processing" means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means. The term is broad and covers practically any handling of data.

"Pseudonymization" means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

"Profiling" means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or movements.

"Controller" means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.

"Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

Relevant legal bases
In accordance with Art. 13 GDPR, we inform you of the legal basis of our data processing. For users from the area of application of the General Data Protection Regulation (GDPR), i.e. the EU and the EEC, the following applies if the legal basis is not mentioned in the data protection declaration:
The legal basis for obtaining consent is Art. 6 para. 1 lit. a and Art. 7 GDPR;
The legal basis for the processing for the fulfillment of our services and the implementation of contractual measures as well as answering inquiries is Art. 6 para. 1 lit. b GDPR;
The legal basis for processing for the fulfillment of our legal obligations is Art. 6 para. 1 lit. c GDPR;
In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis.
The legal basis for the processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller is Art. 6 para. 1 lit. e GDPR.
The legal basis for processing to safeguard our legitimate interests is Art. 6 para. 1 lit. f GDPR.
The processing of data for purposes other than those for which they were collected is governed by the provisions of Art. 6 para. 4 GDPR.
The processing of special categories of data 

Security measures
We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing as well as the different likelihood and severity of the risk to the rights and freedoms of natural persons, in order to ensure a level of protection appropriate to the risk.
The measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, disclosure, safeguarding of availability and separation of the data. Furthermore, we have established procedures that ensure the exercise of data subject rights, the deletion of data and the response to data threats. Furthermore, we take the protection of personal data into account as early as the development and selection of hardware, software and processes, in accordance with the principle of data protection through technology design and data protection-friendly default settings.

Cooperation with processors, joint controllers and third parties
If we disclose data to other persons and companies (processors, joint controllers or third parties) as part of our processing, transfer it to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if the transfer of data to third parties, such as payment service providers, is necessary to fulfill the contract), users have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).

If we disclose, transfer or otherwise grant access to data to other companies in our group of companies, this is done in particular for administrative purposes as a legitimate interest and, in addition, on a basis that complies with the legal requirements.

Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or if this occurs in the context of the use of third-party services or disclosure or transfer of data to other persons or companies, this will only take place if it is done to fulfill our (pre)contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we only process or leave the data in a third country if the legal requirements are met. This means, for example, that the processing takes place on the basis of special guarantees, such as the officially recognized determination of a level of data protection corresponding to the EU (e.g. for the USA through the "Privacy Shield") or compliance with officially recognized special contractual obligations.

Rights of the data subjects
You have the right to obtain confirmation as to whether or not personal data concerning you is being processed and, where that is the case, access to the personal data and further information and a copy of the data in accordance with the law.
You have the right to request the completion of data concerning you or the correction of incorrect data concerning you in accordance with the legal requirements.
In accordance with the legal requirements, you have the right to demand that the data in question be deleted immediately or, alternatively, to demand that the processing of the data be restricted in accordance with the legal requirements.
You have the right to request to receive the data concerning you that you have provided to us in accordance with the legal requirements and to request that it be transferred to other data controllers.
You also have the right to lodge a complaint with the competent supervisory authority in accordance with the statutory provisions.

Right of revocation
You have the right to withdraw your consent with effect for the future.

Right to object
You can object to the future processing of data concerning you at any time in accordance with the legal requirements. In particular, you may object to processing for direct marketing purposes.

Cookies and the right to object to direct advertising
"Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online service. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online service and closes their browser. The content of a shopping cart in an online store or a login status, for example, can be stored in such a cookie. Cookies that remain stored even after the browser is closed are referred to as "permanent" or "persistent". For example, the login status can be saved if the user visits the website after several days. The interests of users can also be stored in such a cookie and used for reach measurement or marketing purposes. "Third-party cookies" are cookies that are offered by providers other than the controller who operates the online service (otherwise, if they are only the controller's cookies, they are referred to as "first-party cookies").

We may use temporary and permanent cookies and provide information about this in our privacy policy.
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
A general objection to the use of cookies used for online marketing purposes can be declared for a large number of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by deactivating them in the browser settings. Please note that you may then not be able to use all the functions of this website.

 

Deletion of data
The data processed by us will be deleted or its processing restricted in accordance with the legal requirements. Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention obligations.

If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons.

Changes and updates to the privacy policy
We ask you to inform yourself regularly about the content of our privacy policy. We will adapt the privacy policy as soon as changes to the data processing we carry out make this necessary. We will inform you as soon as the changes require an act of cooperation on your part (e.g. consent) or other individual notification.

Business-related processing
We also process
- Contract data (e.g., subject matter of the contract, term, customer category).
- Payment data (e.g., bank details, payment history)
of our customers, interested parties and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.

Order processing in the online store and customer account
We process the data of our customers as part of the ordering processes in our online store to enable them to select and order the selected products and services, as well as their payment and delivery or execution.
The processed data includes inventory data, communication data, contract data, payment data and the persons affected by the processing include our customers, interested parties and other business partners. The processing is carried out for the purpose of providing contractual services in the context of operating an online store, billing, delivery and customer services. We use session cookies to store the contents of the shopping cart and permanent cookies to store the login status.
The processing takes place for the fulfillment of our services and implementation of contractual measures (e.g. execution of order processes) and insofar as it is required by law (e.g. legally required archiving of business transactions for commercial and tax purposes). The information marked as necessary is required to justify and fulfill the contract. We only disclose the data to third parties in the context of delivery, payment or within the scope of legal permissions and obligations, as well as if this is done on the basis of our legitimate interests, about which we inform you in the context of this data protection declaration (e.g. to legal and tax advisors, financial institutions, freight companies and authorities).
Users can optionally create a user account in which they can view their orders in particular. As part of the registration process, users are provided with the required mandatory information. The user accounts are not public and cannot be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, unless their retention is necessary for commercial or tax law reasons. Information in the customer account remains until its deletion with subsequent archiving in the event of a legal obligation or our legitimate interests (e.g. in the event of legal disputes). It is the responsibility of users to back up their data before the end of the contract in the event of termination.We store the IP address and the time of the respective user action as part of the registration and renewed logins as well as the use of our online services. This data is stored on the basis of our legitimate interests and those of the user to protect against misuse and other unauthorized use. This data is not passed on to third parties unless it is necessary to pursue our legal claims as a legitimate interest or there is a legal obligation to do so.
The deletion takes place after the expiry of legal warranty and other contractual rights or obligations (e.g., payment claims or performance obligations from contracts with customers), whereby the necessity of storing the data is reviewed every three years; in the case of storage due to legal archiving obligations, the deletion takes place after their expiry.

Agency services
We process our customers' data as part of our contractual services, which include conceptual and strategic consulting, campaign planning, software and design development/consulting or maintenance, implementation of campaigns and processes/handling, server administration, data analysis/consulting services and training services.
We process inventory data (e.g., customer master data, such as names or addresses), contact data (e.g., e-mail, telephone numbers), content data (e.g., text entries, photographs, videos), contract data (e.g., subject matter of the contract, term), payment data (e.g., bank details, payment history), usage and metadata (e.g., as part of the evaluation and performance measurement of marketing measures). In principle, we do not process special categories of personal data, unless these are part of commissioned processing. The data subjects include our customers, interested parties and their customers, users, website visitors or employees as well as third parties. The purpose of the processing is the provision of contractual services, billing and our customer service. The legal bases of the processing result from Art. 6 para. 1 lit. b GDPR (contractual services), Art. 6 para. 1 lit. f GDPR (analysis, statistics, optimization,security measures). We process data that is required to justify and fulfill the contractual services and point out the necessity of their disclosure. Disclosure to external parties only takes place if it is necessary in the context of an order. When processing the data provided to us as part of an order, we act in accordance with the instructions of the client and the legal requirements of order processing in accordance with Art. 28 GDPR and do not process the data for any purposes other than those specified in the order.

We delete the data after the expiry of statutory warranty and comparable obligations. The necessity of storing the data is reviewed every three years; in the case of statutory archiving obligations, the deletion takes place after their expiry (6 years, in accordance with Section 257 (1) HGB, 10 years, in accordance with Section 147 (1) AO). In the case of data disclosed to us by the client as part of an order, we delete the data in accordance with the specifications of the order, generally after the end of the order.

 

Brokerage services
We process the data of our customers, clients and interested parties (uniformly referred to as "customers") in accordance with Art. 6 para. 1 lit. b. GDPR in order to provide them with our contractual or pre-contractual services. The data processed in this context, the type, scope and purpose and the necessity of their processing are determined by the underlying order. This generally includes inventory and master data of customers (name, address, etc.), as well as contact data (e-mail address, telephone, etc.), contract data (content of the order, fees, terms, information on the brokered companies/insurers/services) and payment data (commissions, payment history, etc.). We may also process information on the characteristics and circumstances of persons or items belonging to them if this is part of the subject matter of our order. This may include, for example, information on personal circumstances, movable or immovable property.
As part of our commissioning, it may also be necessary for us to process special categories of data in accordance with Art. 9 para. 1 GDPR, in particular information on a person's health. If necessary, we obtain the express consent of the customer for this in accordance with Art. 6 para. 1 lit. a., Art. 7, Art. 9 para. 2 lit. a GDPR.
If necessary for the fulfillment of the contract or required by law, we disclose or transmit the customer's data to providers of the brokered services/properties, insurers, reinsurers, broker pools, technical service providers, other service providers, such as cooperating associations, as well as financial service providers, credit institutions and investment companies, social insurance institutions, tax authorities, tax consultants, legal advisors, auditors, insurance ombudsmen and the Federal Financial Supervisory Authority (BaFin) in the context of coverage requests, conclusions and processing of contracts. We may also commission subcontractors, such as sub-brokers. We obtain the customer's consent if this is required for disclosure/transmission (which may be the case, for example, in the case of special categories of data pursuant to Art. 9 GDPR).The data is deleted after the expiry of statutory warranty and comparable obligations, whereby the necessity of storing the data is reviewed every three years; otherwise the statutory retention obligations apply.
In the case of statutory archiving obligations, the deletion takes place after their expiry. In particular, under German law in the insurance and financial sector, consultation records must be retained for 5 years, broker contract notes for 7 years and broker contracts for 5 years, as well as generally 6 years for documents relevant to commercial law and 10 years for documents relevant to tax law.

 

Therapeutic services and coaching
We process the data of our clients and interested parties and other clients or contractual partners (uniformly referred to as “clients”) in accordance with Art. 6 Para. 1 lit. b) GDPR in order to provide them with our contractual or pre-contractual services. The data processed here, the type, scope and purpose and necessity of their processing are determined by the underlying contractual relationship. The processed data basically includes the clients' inventory and master data (e.g., name, address, etc.), as well as the contact details (e.g., email address, telephone, etc.), the contract data (e.g., services used, Fees, names of contact persons, etc.) and payment data (e.g., bank details, payment history, etc.).
As part of our services, we can also process special categories of data in accordance with Article 9 Paragraph 1 GDPR, in particular information on the health of clients, possibly with reference to their sex life or sexual orientation, ethnic origin or religious or ideological beliefs . For this purpose, if necessary, we will consult Art. 6 Para. 1 lit. a., Art. 7, Art. 9 Para. 2 lit. a. GDPR requires the express consent of the clients and otherwise processes the special categories of data for health care purposes on the basis of Article 9 Paragraph 2 lit h. GDPR, Section 22 Paragraph 1 No. 1 b. BDSG.
If required for the fulfillment of the contract or by law, we disclose or transmit the client's data as part of communication with other specialists, third parties who are necessary or typically involved in the fulfillment of the contract, such as billing offices or comparable service providers, provided this is necessary for the provision of our services in accordance with Art. 6 paragraph 1 lit b. GDPR serves, legally in accordance with Art. 6 Para. 1 lit c. DSGVO is prescribed, serves our interests or those of our clients in efficient and cost-effective healthcare as a legitimate interest in accordance with Art. 6 Para. 1 lit f. GDPR or in accordance with Art. 6 Para. 1 lit d. GDPR is necessary. to protect the vital interests of clients or another natural person or within the scope of consent in accordance with Article 6 Paragraph 1 Letter a., Article 7 GDPR.
The data will be deleted when the data is no longer required to fulfill contractual or legal duties of care as well as to deal with any warranty and comparable obligations, whereby the necessity of retaining the data is reviewed every three years; Otherwise, the statutory retention requirements apply.

Contractual services
We process the data of our contractual partners and interested parties as well as other clients, customers, clients, clients or contractual partners (uniformly referred to as “contractual partners”) in accordance with Art. 6 Para. 1 lit. b. GDPR in order to provide you with our contractual or pre-contractual services. The data processed here, the type, scope and purpose and necessity of their processing are determined by the underlying contractual relationship.
The data processed includes the master data of our contractual partners (e.g. names and addresses), contact data (e.g. email addresses and telephone numbers) as well as contract data (e.g. services used, contract contents, contractual communication, names of contact persons) and payment data (e.g. Bank details, payment history).
As a general rule, we do not process special categories of personal data, unless these are part of commissioned or contractual processing.
We process data that is necessary to justify and fulfill the contractual services and point out the necessity of providing them if this is not obvious to the contractual partners. Disclosure to external persons or companies will only occur if required as part of a contract. When processing the data provided to us as part of an order, we act in accordance with the instructions of the client and the legal requirements.
When using our online services, we can store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the interests of the users in protecting against misuse and other unauthorized use. In principle, this data will not be passed on to third parties unless it is necessary to pursue our claims in accordance with Article 6 Paragraph 1 Letter f of the GDPR or there is a legal obligation to do so in accordance with Article 6 Paragraph 1 Letter c. GDPR.
The data will be deleted when the data is no longer required to fulfill contractual or legal duties of care as well as to deal with any warranty and comparable obligations, whereby the necessity of retaining the data is reviewed every three years; Otherwise, the statutory retention requirements apply.

External payment service providers
We use external payment service providers via whose platforms users and we can carry out payment transactions (e.g., each with a link to the data protection declaration, Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full ), Klarna (https://www.klarna.com/de/datenschutz/), Skrill (https://www.skrill.com/de/fusszeile/datenschutzberatung/), Giropay (https://www.giropay. de/rechts/datenschutz-agb/), Visa (https://www.visa.de/datenschutz), Mastercard (https://www.mastercard.de/de-de/datenschutz.html), American Express (https ://www.americanexpress.com/de/content/privacy-policy-statement.html)
As part of the fulfillment of contracts, we use payment service providers on the basis of Article 6 Paragraph 1 Letter b of the GDPR We use external payment service providers based on our legitimate interests in accordance with Article 6 (1) (f) GDPR in order to offer our users effective and secure payment options. The
data processed by the payment service providers includes inventory data, such as the name and the Address, bank details, such as account numbers or credit card numbers, passwords, TANs and checksums as well as contract details, amounts and recipient-related information. The information is required to carry out the transactions. However, the data entered will only be processed and stored by the payment service providers. This means that we do not receive any account or credit card-related information, but only information with confirmation or negative information about the payment. Under certain circumstances, the data may be transmitted by the payment service provider to credit reporting agencies. The purpose of this transmission is to check identity and creditworthiness. For this purpose, we refer to the general terms and conditions and data protection information of the payment service providers.
The terms and conditions and data protection notices of the respective payment service providers apply to payment transactions, which can be accessed on the respective websites or transaction applications. We also refer to these for further information and to assert cancellation, information and other rights of those affected.

Administration, financial accounting, office organization, contact management
We process data as part of administrative tasks as well as organizing our operations, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process as part of the provision of our contractual services. The basis for processing is Article 6 Paragraph 1 Letter c. GDPR, Art. 6 Para. 1 lit. f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The purpose and our interest in the processing lies in administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, carry out our tasks and provide our services. The deletion of data with regard to contractual services and contractual communication corresponds to the information provided in these processing activities.
We disclose or transmit data to the tax authorities, consultants such as tax consultants or auditors as well as other fee offices and payment service providers.
Furthermore, based on our business interests, we store information about suppliers, organizers and other business partners, for example for the purpose of later contact. We generally store this mostly company-related data permanently.

Business analyzes and market research
In order to operate our business economically and to identify market trends and the wishes of contractual partners and users, we analyze the data we have on business transactions, contracts, inquiries, etc. We process inventory data, communication data, contract data, payment data, usage data, metadata based on Art. 6 Para. 1 lit. f. GDPR, whereby the persons affected include contractual partners, interested parties, customers, visitors and users of our online offering.
The analyzes are carried out for the purpose of business evaluations, marketing and market research. We can take into account the profiles of registered users with information, for example about the services they use. The analyzes help us to increase user-friendliness, optimize our offering and improve business efficiency. The analyzes are for our sole purpose and are not disclosed externally unless they are anonymous analyzes with summarized values.
If these analyzes or profiles are personal, they will be deleted or anonymized when the user terminates their contract, otherwise after two years from the conclusion of the contract. Furthermore, the overall business analyzes and general trend determinations are created anonymously if possible.

Participation in affiliate partner programs
Within our online offering, we use industry-standard tracking measures based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering) in accordance with Art. 6 Para. 1 lit. f GDPR, insofar as these are necessary for the operation of the affiliate system are required. Below we explain the technical background to users.
The services offered by our contractual partners can also be advertised and linked on other websites (so-called affiliate links or after-buy systems, for example if links or third-party services are offered after a contract has been concluded). The operators of the respective websites receive a commission if users follow the affiliate links and then take advantage of the offers.
In summary, it is necessary for our online offering that we can track whether users who are interested in affiliate links and/or the offers available from us subsequently take advantage of the offers at the instigation of the affiliate links or our online platform. For this purpose, the affiliate links and our offers are supplemented by certain values, which can be part of the link or set elsewhere, for example in a cookie. The values ​​include in particular the source website (referrer), time, an online identifier of the operator of the website on which the affiliate link was located, an online identifier of the respective offer, an online identifier of the user, as well as tracking specific values ​​such as advertising material ID, partner ID and categorizations.
The online user identifiers we use are pseudonymous values. This means that the online identifiers themselves do not contain any personal data such as names or email addresses. They only help us to determine whether the same user who clicked on an affiliate link or was interested in an offer via our online offer took advantage of the offer, i.e. concluded a contract with the provider. However, the online identifier is personal to the extent that the partner company and we also have the online identifier together with other user data. This is the only way the partner company can tell us whether the user has taken advantage of the offer and whether we can, for example, pay out the bonus.

Amazon partner program
Based on our legitimate interests (ie interest in the economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR) we are participants in the Amazon EU partner program, which was designed to provide a medium for websites, by means of which advertising costs can be earned by placing advertisements and links to Amazon.de (so-called affiliate system). As an Amazon partner, we earn from qualified purchases.
Amazon uses cookies to be able to trace the origin of orders. Among other things, Amazon can recognize that you have clicked the partner link on this website and then purchased a product from Amazon.
Further information on Amazon's use of data and objection options can be found in the company's data protection declaration: https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010.
Note: Amazon and the Amazon logo are trademarks of Amazon.com, Inc. or one of its affiliates.

Booking.com partner program
Based on our legitimate interests (ie interest in the economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR) we are participants in the Booking.com partner program, which is used to provide a medium for websites was designed to allow you to earn advertising costs by placing advertisements and links to Booking.com (so-called affiliate system). Booking.com uses cookies to be able to trace the origin of bookings. Among other things, Booking.com can recognize that you have clicked the partner link on this website and then made a booking with Booking.com.
Further information on Booking.com's use of data and objection options can be found in the company's data protection declaration: https://www.booking.com/content/privacy.de.html.

Digistore24 partner program
We are participants in the partner program of Digistore24 GmbH, St.-Godehard-Straße 32, 31139 Hildesheim, based on our legitimate interests (ie interest in the economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). , Germany, which was designed to provide a medium for websites through which advertising costs can be earned by placing advertisements and links to Digistore24 (so-called affiliate system). Digistore24 uses cookies in order to be able to understand the origin of the conclusion of the contract. Among other things, Digistore24 can recognize that you have clicked the partner link on this website and then concluded a contract with or through Digistore24.
Further information on data use by Digistore24 and options for objection can be found in the company's data protection declaration: https://www.digistore24.com/page/privacyl.

Affilinet partner program
We are participants in the partner program of affilinet GmbH, Sapporobogen 6-8, 80637 Munich, Germany, based on our legitimate interests (ie interest in the economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). which was designed to provide a medium for websites through which advertising costs can be earned by placing advertisements and links to Affilinet (so-called affiliate system). Affilinet uses cookies in order to be able to understand the origin of the conclusion of the contract. Among other things, Affilinet can recognize that you have clicked the partner link on this website and then concluded a contract with or through Affilinet.
Further information on data use by Affilinet and options for objection can be found in the company's data protection declaration: https://www.affili.net/de/footeritem/datenschutz.

Registration function
Users can create a user account. As part of the registration, the required mandatory information is communicated to the users and processed on the basis of Article 6 Paragraph 1 Letter b GDPR for the purposes of providing the user account. The data processed includes, in particular, login information (name, password and an email address). The data entered during registration will be used for the purposes of using the user account and its purpose.

Users can be informed by email about information relevant to their user account, such as technical changes. If users have terminated their user account, their data relating to the user account will be deleted, subject to a legal retention requirement. It is the users' responsibility to back up their data before the end of the contract if the contract is terminated. We are entitled to irretrievably delete all user data stored during the term of the contract.
As part of the use of our registration and login functions and the use of the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. In principle, this data will not be passed on to third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Article 6 Paragraph 1 Letter c. GDPR. The IP addresses will be anonymized or deleted after 7 days at the latest.

DISQUS comment function
Based on our legitimate interests in efficient, secure and user-friendly comment management in accordance with Art. 6 Para. 1 lit. f. GDPR, we use the DISQUS comment service, offered by DISQUS, Inc., 301 Howard St, Floor 3 San Francisco, California- 94105, USA. DISQUS is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with European data protection law: https://www.privacyshield.gov/participant?id=a2zt0000000TRkEAAW&status=Active.

To use the DISQUS comment function, users can log in via their own DISQUS user account or an existing social media account (e.g. OpenID, Facebook, Twitter or Google). The user login details are obtained from the platforms by DISQUS. It is also possible to use the DISQUS comment function as a guest without creating or using a user account with DISQUS or one of the specified social media providers.
We only embed DISQUS and its functions into our website, whereby we can influence user comments. However, the users enter into a direct contractual relationship with DISQUS, within which DISQUS processes the users' comments and is a contact person for any deletion of the users' data. We refer to the DISQUS data protection declaration: https://help.disqus.com/terms-and-policies/disqus-privacy-policy and also point out to users that they can assume that DISQUS, in addition to the comment content, also stores their IP address and the time of the comment as well as stores cookies on the users' computers and can use them to display advertising. However, users can object to the processing of their data for the purpose of displaying ads: https://disqus.com/data-sharing-settings.

Comments and contributions
If users leave comments or other contributions, their IP addresses may be stored for 7 days based on our legitimate interests within the meaning of Article 6 Paragraph 1 Letter f of the GDPR. This is done for our security if someone leaves illegal content in comments and posts (insults, prohibited political propaganda, etc.). In this case, we ourselves can be prosecuted for the comment or contribution and are therefore interested in the identity of the author.

We also reserve the right to process user information for spam detection based on our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR.
On the same legal basis, in the case of surveys, we reserve the right to store users' IP addresses for their duration and to use cookies to avoid multiple voting.
The personal information provided in the comments and posts, any contact and website information as well as the content information, will be permanently stored by us until the user objects.

Comment subscriptions
The follow-up comments can be subscribed to by users with their consent in accordance with Art. 6 Para. 1 lit. a GDPR. Users receive a confirmation email to check whether they are the owner of the email address they entered. Users can unsubscribe from ongoing comment subscriptions at any time. The confirmation email will contain information about the cancellation options. For the purpose of proving users' consent, we store the registration time along with the users' IP address and delete this information when users unsubscribe from the subscription.

You can cancel your subscription to our subscription at any time, i.e. revoke your consent. We can store the unsubscribed email addresses for up to three years based on our legitimate interests before deleting them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time.

Akismet anti-spam check
Our online offering uses the “Akismet” service, which is offered by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. The use is based on our legitimate interests within the meaning of Article 6 Paragraph 1 Letter f) GDPR. With the help of this service, comments from real people are distinguished from spam comments. For this purpose, all comment information is sent to a server in the USA, where it is analyzed and stored for four days for comparison purposes. If a comment is classified as spam, the data will be stored beyond this time. This information includes the name entered, the email address, the IP address, the comment content, the referrer, information about the browser used and the computer system and the time of the entry.

Further information on Akismet's collection and use of data can be found in Automattic's data protection information: https://automattic.com/privacy/.
Users are welcome to use pseudonyms or forgo entering their name or email address. You can completely prevent the transfer of data by not using our comment system. That would be a shame, but unfortunately we don't see any other alternatives that work as effectively.

Accessing profile pictures from Gravatar
We use the Gravatar service from Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA, within our online offering and in particular in the blog.

Gravatar is a service where users can register and store profile pictures and their email addresses. If users leave posts or comments with the respective email address on other online presences (especially in blogs), their profile pictures can be displayed next to the posts or comments. For this purpose, the email address provided by the user is sent to Gravatar in encrypted form to check whether a profile has been saved for it. This is the sole purpose of transmitting the email address and it will not be used for other purposes but will be deleted afterwards.
The use of Gravatar is based on our legitimate interests within the meaning of Article 6 Paragraph 1 Letter f) GDPR, as with the help of Gravatar we offer post and comment authors the opportunity to personalize their posts with a profile picture.
By displaying the images, Gravatar learns the user's IP address, as this is necessary for communication between a browser and an online service. Further information on Gravatar's collection and use of data can be found in Automattic's data protection information: https://automattic.com/privacy/.
If users do not want a user image linked to their Gravatar email address to appear in the comments, they should use an email address that is not stored with Gravatar to comment. We would also like to point out that it is also possible to use an anonymous email address or no email address at all if users do not want their own email address to be sent to Gravatar. Users can completely prevent the transmission of data by not using our comment system.

Retrieval of emojis and smilies
Within our WordPress blog, graphic emojis (or smilies), ie small graphic files that express feelings, are used, which are obtained from external servers. The server providers collect the IP addresses of the users. This is necessary so that the emoji files can be delivered to users' browsers. The Emojie service is provided by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. Automattic data protection information: https://automattic.com/privacy/. The server domains used are sworg and twemoji.maxcdn.com, which, as far as we know, are so-called content delivery networks, i.e. servers that only serve to quickly and securely transmit files and the users' personal data deleted upon transmission.

The use of the emojis is based on our legitimate interests, i.e. interest in an attractive design of our online offering in accordance with Art. 6 Para. 1 lit. f. GDPR.

Establishing contact
When contacting us (e.g. via contact form, email, telephone or via social media), the user's details are used to process the contact request and process it in accordance with Article 6 Paragraph 1 Letter b. (as part of contractual/pre-contractual relationships), Art. 6 Paragraph 1 lit get saved.

We delete the requests if they are no longer necessary. We review the necessity every two years; The statutory archiving obligations also apply.

CRM system Zendesk
We use the CRM system “Zendesk”, from the provider Zendesk, Inc., 989 Market Street #300, San Francisco, CA 94102, USA, in order to be able to process user inquiries more quickly and efficiently (legitimate interest in accordance with . Art. 6 Para. 1 lit. f. GDPR).

Zendesk is certified under the Privacy Shield Agreement and thereby offers an additional guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TOjeAAG&status=Active).
Zendesk only uses user data for technical processing of inquiries and does not pass it on to third parties. To use Zendesk, you must at least provide a correct email address. Pseudonymous use is possible. In the course of processing service requests, it may be necessary to collect additional data (name, address).
If users do not agree to data collection and storage in Zendesk's external system, we offer them alternative contact options for submitting service requests by email, telephone, fax or post.
Users can find further information in Zendesk’s privacy policy: https://www.zendesk.de/company/customers-partners/privacy-policy/.

CRM system from Help Scout
We use the CRM system from the provider Help Scout Inc., 131 Tremont St, Boston, MA 02111-1338, USA, in order to be able to process user inquiries more quickly and efficiently (legitimate interest in accordance with Art. 6 para. 1 lit. f. GDPR).

Help Scout is certified under the Privacy Shield Agreement and thereby offers an additional guarantee of compliance with European data protection law if data is processed in the USA (https://www.privacyshield.gov/participant?id=a2zt0000000KzX1AAK&status=Active).
Help Scout only uses user data for technical processing of inquiries and does not pass it on to third parties. To use Help Scout, you must at least provide a correct email address. Pseudonymous use is possible. In the course of processing service requests, it may be necessary to collect additional data (name, address).
If users do not agree to data collection and storage in Help Scout's external system, we offer them alternative contact options for submitting service requests by email, telephone, fax or post.
Users can find further information in Help Scout’s privacy policy: https://www.helpscout.net/company/legal/privacy/.

CRM system from salesforce
We use the CRM system from the provider salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich in order to be able to process user inquiries more quickly and efficiently (legitimate interest in accordance with Art. 6 Para. 1 lit. f. GDPR).
Help Scout is certified under the Privacy Shield Agreement and thereby offers an additional guarantee of compliance with European data protection law if data is processed in the USA (https://www.privacyshield.gov/participant?id=a2zt0000000KzX1AAK&status=Active).
Salesforce is certified under the Privacy Shield Agreement and thereby offers an additional guarantee of compliance with European data protection law if data is processed in the USA (https://www.privacyshield.gov/participant?id=a2zt0000000KzLyAAK&status=Active).
Salesforce only uses user data for technical processing of inquiries and does not pass it on to third parties. To use salesforce, you must at least provide a correct email address. Pseudonymous use is possible. In the course of processing service requests, it may be necessary to collect additional data (name, address).
If users do not agree to data collection and storage in Salesforce's external system, we offer them alternative contact options for submitting service requests by email, telephone, fax or post.

Newsletter
With the following information we inform you about the contents of our newsletter as well as the registration, shipping and statistical evaluation procedures as well as your rights to object. By subscribing to our newsletter, you agree to its receipt and the procedures described.
Content of the newsletter: We only send newsletters, emails and other electronic notifications with promotional information (hereinafter “newsletter”) with the consent of the recipient or legal permission. If the contents are specifically described when registering for the newsletter, they are decisive for the user's consent. Our newsletters also contain information about our services and us.
Double opt-in and logging: Registration for our newsletter takes place using a so-called double opt-in procedure. This means that after you register you will receive an email asking you to confirm your registration. This confirmation is necessary so that no one can log in with someone else's email address. Registrations for the newsletter are logged in order to be able to provide evidence of the registration process in accordance with legal requirements. This includes storing the registration and confirmation times as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
Registration data: To register for the newsletter, it is sufficient to provide your email address. Optionally, we ask you to provide a name so that you can be addressed personally in the newsletter.
The newsletter is sent and the associated measurement of success is based on the consent of the recipient in accordance with Article 6 Paragraph 1 Letter a, Article 7 GDPR in conjunction with Section 7 Paragraph 2 No. 3 UWG or if consent is not required , based on our legitimate interests in direct marketing in accordance with Art. 6 Para. 1 according to f. GDPR in conjunction with Section 7 Para. 3 UWG.
The registration process is logged on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR. Our interest is in using a user-friendly and secure newsletter system that serves our business interests, meets the expectations of users and also allows us to provide evidence of consent.
Termination/revocation - You can terminate your receipt of our newsletter at any time, i.e. revoke your consent. You will find a link to unsubscribe from the newsletter at the end of each newsletter. We can store the unsubscribed email addresses for up to three years based on our legitimate interests before deleting them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time.

Newsletter - Mailchimp
The newsletter is sent using the shipping service provider “MailChimp”, a newsletter delivery platform from the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the shipping service provider’s privacy policy here: https://mailchimp.com/legal/privacy/. The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with the European data protection level (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active). The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - Mailjet
The newsletter is sent by the shipping service provider Mailjet SAS, 13-13 bis, rue de l'Aubrac, 75012 Paris, France. You can view the shipping service provider's data protection regulations here: https://www.mailjet.de/privacy-policy/. The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - CleverReach
The newsletter is sent by the shipping service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Germany. You can view the shipping service provider's data protection regulations here: https://www.cleverreach.com/de/datenschutz/. The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - Newsletter2Go
The newsletter is sent by the shipping service provider Newsletter2Go GmbH, Köpenicker Str. 126, 10179 Berlin, Germany. You can view the data protection regulations of the shipping service provider here: https://www.newsletter2go.de/datenschutz/. The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - Rapidmail
The newsletter is sent by the shipping service provider rapidmail GmbH, Augustinerplatz 2, 79098 Freiburg i.Br., Germany. You can view the shipping service provider's data protection regulations here: https://www.rapidmail.de/datenschutzregulations. The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing contract in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - ActiveCampaign
The newsletter is sent using the shipping service provider “ActiveCampaign”, a newsletter delivery platform from the US provider ActiveCampaign, Inc., 1 N Dearborn, 5th Floor Chicago, Illinois 60602, USA. You can view the data protection regulations of the shipping service provider here: https://www.activecampaign.com/privacy-policy/. ActiveCampaign is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000GnH6AAK&status=Active). The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - AWeber
The newsletter is sent via the shipping service provider “AWeber”, a newsletter delivery platform from the US provider AWeber Systems, Inc., 1100 Manor Drive Chalfont, PA 18914, USA. You can view the data protection regulations of the shipping service provider here: https://www.aweber.com/privacy.htm. AWeber is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TNN8AAO&status=Active). The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - Shipping service provider
The newsletter is sent by the shipping service provider [NAME, ADDRESS, COUNTRY]. You can view the shipping service provider's privacy policy here: [LINK TO PRIVACY POLICY]. The shipping service provider is used on the basis of our legitimate interests in accordance with Article 6 Paragraph 1 Letter f of the GDPR and an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 of the GDPR.
The shipping service provider can use the recipient's data in a pseudonymous form, ie without assigning it to a user, to optimize or improve its own services, for example to technically optimize shipping and the presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them itself or to pass the data on to third parties.

Newsletter - measuring success
The newsletters contain a so-called “web beacon”, ie a pixel-sized file that is retrieved from our server when the newsletter is opened, or if we use a shipping service provider, from their server. As part of this retrieval, technical information is initially collected, such as information about the browser and your system, as well as your IP address and the time of retrieval.
This information is used to technically improve the services based on the technical data or the target groups and their reading behavior based on their access locations (which can be determined using the IP address) or access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our intention nor, if used, that of the shipping service provider to monitor individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
Unfortunately, it is not possible to revoke the success measurement separately; in this case, the entire newsletter subscription must be canceled.

Hosting and email delivery
The hosting services we use serve to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, email delivery, security services and technical maintenance services, which we provide for the purpose of to operate this online offering.
In doing so, we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data from customers, interested parties and visitors to this online offering based on our legitimate interests in the efficient and secure provision of this online offering in accordance with Art. 6 Para. 1 lit. f GDPR in conjunction with Art. 28 GDPR (conclusion of order processing contract).

Collection of access data and log files
We, or our hosting provider, collect data about every access to the server on which this service is located (so-called server log files) based on our legitimate interests within the meaning of Art. 6 Para. 1 lit. f. GDPR. . The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), IP address and the requesting provider .
Log file information is stored for security reasons (e.g. to investigate acts of abuse or fraud) for a maximum of 7 days and then deleted. Data whose further storage is necessary for evidentiary purposes is excluded from deletion until the respective incident has been finally clarified.

Content delivery network from Cloudflare
We use a so-called “Content Delivery Network” (CDN), offered by Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA. Cloudflare is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0&status=Active).
A CDN is a service that helps deliver content from our online offering, especially large media files such as graphics or scripts, more quickly using regionally distributed servers connected via the Internet. User data is processed solely for the aforementioned purposes and to maintain the security and functionality of the CDN.
The use is based on our legitimate interests, i.e. interest in the secure and efficient provision, analysis and optimization of our online offering in accordance with Art. 6 Para. 1 lit. f. GDPR.
For more information, please see Cloudflare's privacy policy: https://www.cloudflare.com/security-policy.

Content delivery network from StackPath
We use a so-called “Content Delivery Network” (CDN), offered by StackPath, LLC, 2021 McKinney Avenue, Suite 1100 Dallas, Texas 75201, USA. StackPath is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000CbahAAC&status=Active).
A CDN is a service that helps deliver content from our online offering, especially large media files such as graphics or scripts, more quickly using regionally distributed servers connected via the Internet. User data is processed solely for the aforementioned purposes and to maintain the security and functionality of the CDN.
The use is based on our legitimate interests, i.e. interest in the secure and efficient provision, analysis and optimization of our online offering.
For further information, please see StackPath's privacy statement: https://www.stackpath.com/legal/privacy-statement.

New Relic - Server monitoring and error tracking
With the help of server monitoring and error tracking, we ensure the availability and integrity of our online offering and use the data processed to technically optimize our online offering.
For these purposes we use the service New Relic, Inc. Attn: Legal Department 188 Spear Street, Suite 1200 San Francisco, CA 94105, USA. New Relic is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TNPiAAO&status=Active).
New Relic processes aggregated performance data, i.e. performance, utilization and comparable technical values, which provide information about the stability and any anomalies of our online offering. In the event of errors or anomalies, individual requests from users of our online offering are recorded pseudonymously in order to identify and resolve the sources of problems. In this case, pseudonym means in particular that the users' IP addresses are stored shortened by the last two digits (so-called IP masking). The aggregated data is deleted after three months, the pseudonymized data after seven days.
We use New Relic based on our legitimate interests in the security, accuracy and optimization of our online offering in accordance with Article 6 (1) (f) GDPR.
For more information about New Relic's processing of personal data, please see the service's privacy policy: https://newrelic.com/termsandconditions/privacy.

Google Tag Manager
Google Tag Manager is a solution with which we can manage so-called website tags via an interface (and thus, for example, integrate Google Analytics and other Google marketing services into our online offering). The Tag Manager itself (which implements the tags) does not process any personal data of users. With regard to the processing of users' personal data, reference is made to the following information on Google services. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.

Google Analytics
Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR), we use Google Analytics, a web analysis service from Google LLC (“Google”) a. Google uses cookies. The information generated by the cookie about users' use of the online offering is usually transferred to a Google server in the USA and stored there.
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google will use this information on our behalf to evaluate the use of our online offering by users, to compile reports on the activities within this online offering and to provide us with other services related to the use of this online offering and internet usage. Pseudonymous user profiles can be created from the processed data.
We only use Google Analytics with IP anonymization activated. This means that the user's IP address is shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The IP address transmitted by the user's browser is not merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offering and from processing this data by Google by downloading and installing the browser plug-in available at the following link: http://tools .google.com/dlpage/gaoptout?hl=de.
Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/privacy) and in the settings for the display of advertising by Google (https://adssettings. google.com/authenticated).
Users' personal data will be deleted or anonymized after 14 months.

Google Universal Analytics
We use Google Analytics in the form of “Universal Analytics”. “Universal Analytics” refers to a process from Google Analytics in which user analysis is carried out on the basis of a pseudonymous user ID and thus a pseudonymous profile of the user is created with information from the use of various devices (so-called “cross-device tracking”). .

Target group formation with Google Analytics
We use Google Analytics to show the advertisements placed within advertising services of Google and its partners only to those users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the websites visited) which we transmit to Google (so-called “remarketing” or “Google Analytics audiences”). With the help of remarketing audiences, we also want to ensure that our ads match the potential interest of users.

Google Adsense with personalized ads
We use the services of Google LLC, 1600 Amphitheater Parkway, based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). Mountain View, CA 94043, USA (“Google”).
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use the AdSense service, with which ads are displayed on our website and we receive compensation for their display or other use. For these purposes, usage data, such as the click on an ad and the user's IP address, is processed, whereby the IP address is shortened by the last two digits. Therefore, the processing of user data is carried out pseudonymously.
We use Adsense with personalized ads. Google draws conclusions about their interests based on the websites visited or apps used by users and the user profiles created in this way. Advertisers use this information to target their campaigns to these interests, which is beneficial for users and advertisers alike. For Google, ads are personalized when collected or known data determines or influences ad selection. This includes, but is not limited to, previous searches, activity, website visits, app usage, demographic and location information. Specifically, this includes: demographic targeting, interest category targeting, remarketing, and targeting of customer match lists and audience lists uploaded to DoubleClick Bid Manager or Campaign Manager.
Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertising by Google (https:// adssettings.google.com/authenticated).

Google Adsense with non-personalized ads
We use the services of Google LLC, 1600 Amphitheater based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). Parkway, Mountain View, CA 94043, USA, (“Google”).
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use the AdSense service, with which ads are displayed on our website and we receive compensation for their display or other use. For these purposes, usage data, such as the click on an ad and the user's IP address, is processed, whereby the IP address is shortened by the last two digits. Therefore, the processing of user data is carried out pseudonymously.
We use Adsense with non-personalized ads. The ads are not displayed based on user profiles. Non-personalized ads are not based on past user behavior. Targeting uses contextual information, including coarse (e.g., location-level) geographic targeting based on current location, content on the current website or app, and current search terms. Google prevents any personalized targeting, including demographic targeting and targeting based on user lists.
Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertising by Google (https:// adssettings.google.com/authenticated).

Google AdWords and conversion measurement
We use the services of Google LLC, 1600 Amphitheater Parkway, based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). , Mountain View, CA 94043, USA, (“Google”).
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use the online marketing process Google "AdWords" to place advertisements in the Google advertising network (e.g. in search results, in videos, on websites, etc.) so that they are displayed to users who have a presumed interest in the advertisements. This allows us to display advertisements for and within our online offering in a more targeted manner in order to only present users with advertisements that potentially match their interests. For example, if a user is shown ads for products that they were interested in on other online offerings, this is referred to as “remarketing”. For these purposes, when you visit our and other websites on which the Google advertising network is active, Google directly executes a code from Google and so-called (re)marketing tags (invisible graphics or code, also known as " “Web beacons”) are integrated into the website. With their help, an individual cookie, ie a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). This file records which websites the user has visited, what content the user is interested in and which offers the user has clicked on, as well as technical information about the browser and operating system, referring websites, visiting time and other information about the use of the online offer.
We also receive an individual “conversion cookie”. The information collected using the cookie is used by Google to create conversion statistics for us. However, we only know the anonymous total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
User data is processed pseudonymously within the Google advertising network. This means that Google does not store and process the user's name or email address, for example, but rather processes the relevant cookie-related data within pseudonymous user profiles. This means that from Google's perspective, the advertisements are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who the cookie holder is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google's servers in the USA.
Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertising by Google (https:// adssettings.google.com/authenticated).

Google Doubleclick
We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). CA 94043, USA, (“Google”).
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use the online marketing process Google "Doubleclick" to place advertisements in the Google advertising network (e.g. in search results, in videos, on websites, etc.). Double Click is characterized by displaying ads in real time based on users' presumed interests. This allows us to display advertisements for and within our online offering in a more targeted manner in order to only present users with advertisements that potentially match their interests. For example, if a user is shown ads for products that they were interested in on other online offerings, this is referred to as “remarketing”. For these purposes, when you visit our and other websites on which the Google advertising network is active, Google directly executes a code from Google and so-called (re)marketing tags (invisible graphics or code, also known as " “Web beacons”) are integrated into the website. With their help, an individual cookie, ie a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). This file records which websites the user has visited, what content the user is interested in and which offers the user has clicked on, as well as technical information about the browser and operating system, referring websites, visiting time and other information about the use of the online offer.
The user's IP address is also recorded, although this is shortened within member states of the European Union or in other contracting states to the Agreement on the European Economic Area and only in exceptional cases is transmitted in its entirety to a Google server in the USA and shortened there. Google may also combine the information mentioned above with such information from other sources. If the user then visits other websites, they can be shown advertisements tailored to them based on their presumed interests based on their user profile.
User data is processed pseudonymously within the Google advertising network. This means that Google does not store and process the user's name or email address, for example, but rather processes the relevant cookie-related data within pseudonymous user profiles. This means that from Google's perspective, the advertisements are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who the cookie holder is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected by Google Marketing Services about users is transmitted to Google and stored on Google's servers in the USA.
Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertising by Google (https:// adssettings.google.com/authenticated).

Jetpack (WordPress Stats)
We use the Jetpack plugin (here the sub-function “Wordpress Stats “), which integrates a tool for the statistical evaluation of visitor access and is provided by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. Jetpack uses so-called “cookies”, text files that are stored on your computer and that enable your use of the website to be analyzed.
The information generated by the cookie about your use of this online offering is stored on a server in the USA. User profiles can be created from the processed data, which are only used for analysis and not for advertising purposes. For more information, see Automattic's privacy policy: https://automattic.com/privacy/ and Jetpack cookie notice: https://jetpack.com/support/cookies/.

Reach measurement with Matomo
As part of Matomo's reach analysis, the following data is processed based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR): the of The browser type and version you use, the operating system you use, your country of origin, the date and time of the server request, the number of visits, the length of time you stay on the website and the external links you click on. The user's IP address is anonymized before it is saved.
Matomo uses cookies that are stored on the user's computer and enable an analysis of how users use our online offering. Pseudonymous user profiles can be created from the processed data. The cookies have a storage period of one week. The information generated by the cookie about your use of this website is only stored on our server and is not passed on to third parties.
Users can object to the anonymized data collection by the Matomo program at any time with future effect by clicking on the link below. In this case, a so-called opt-out cookie is stored in your browser, which means that Matomo no longer collects any session data. However, if users delete their cookies, this means that the opt-out cookie is also deleted and therefore has to be reactivated by the users.
The logs with user data will be deleted after 6 months at the latest. [At this point, please insert the IFRAME from Matomo with the opt-out cookie (and switch on IP anonymization in the settings area)].

Facebook pixel, custom audiences and Facebook conversion
Within our online offering, due to our legitimate interests in the analysis, optimization and economic operation of our online offering and for these purposes, the so-called "Facebook pixel" from the social network Facebook, which is operated by Facebook Inc. , 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook") is used .
Facebook is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
With the help of the Facebook pixel, Facebook is able to determine the visitors to our online offering as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to only show the Facebook ads we place to those Facebook users who have shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products) based on the information they visit websites) that we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of the users and do not appear annoying. With the help of the Facebook pixel, we can also understand the effectiveness of Facebook advertisements for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advertisement (so-called “conversion”).
The processing of data by Facebook takes place within the framework of Facebook's data usage policy. Accordingly, general information on the display of Facebook ads can be found in Facebook's data usage policy: https://www.facebook.com/policy. You can find specific information and details about the Facebook Pixel and how it works in the Facebook help section: https://www.facebook.com/business/help/651294705016616.
You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are shown to you within Facebook, you can visit the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, meaning they are applied to all devices, such as desktop computers or mobile devices.
You can also use cookies to measure reach and for advertising purposes via the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) and also the US website (http://www.aboutads.info/ choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).

etracker
Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR), we use the analysis service “etracker” from etracker GmbH, Erste Brunnenstraße 1 20459 Hamburg , a.
The data collected is analyzed exclusively pseudonymously, stored solely on servers in Germany, and is not combined with other data or passed on to third parties.
When storing user data, the users' IP addresses, device and domain data are only stored in a shortened form or encrypted, so that it is not possible to draw conclusions about the individual user. The IP address is shortened as early as possible and is automated by default. Pseudonymous user profiles are created from the data processed by etracker using cookies. However, identifiers for recognizing an app user, carrying out session and cross-device tracking and providing behavioral data for remarketing are securely pseudonymized or encrypted. Furthermore, etracker contractually guarantees the protection of the users' processed data by concluding an order processing agreement in accordance with Article 28 Paragraph 3 Sentence 1 GDPR.
You can object to data collection and storage at any time with effect for the future. In order to object to data collection and storage of your visitor data in the future, you can obtain an opt-out cookie from etracker using the following link, which means that no visitor data from your browser will be collected and stored by etracker in the future: http://www .etracker.de/privacy?et=[PLEASE-INSERT-YOUR-Account-ID].
By opting out, an opt-out cookie called “cntcookie” is set by etracker. Please do not delete this cookie as long as you wish to maintain your objection.
Further information can be found in etracker's data protection regulations: https://www.etracker.com/datenschutz.

econda Analytics
In order to design and optimize this online offering in line with needs, solutions and technologies from econda are used based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). GmbH, Zimmerstr. 6, 76137 Karlsruhe, Germany collects and stores anonymized data and creates usage profiles from this data using pseudonyms.
The data collected is analyzed exclusively pseudonymously, stored solely on servers in Germany, and is not combined with other data or passed on to third parties.
For this purpose, cookies can be used that enable an Internet browser to be recognized. However, usage profiles will not be combined with data about the bearer of the pseudonym without the visitor's express consent. In particular, IP addresses are made unrecognizable immediately after receipt, which means that it is not possible to assign usage profiles to IP addresses.
You can object to data collection and storage at any time with effect for the future. In order to object to data collection and storage of your visitor data in the future, you can obtain an opt-out cookie from econda using the following link, which means that no visitor data from your browser will be collected and stored by econda in the future: https://www .econda.de/widerruf-zur-datenspeicherung/. The objection only applies to the device and the web browser on which it was set. If necessary, please repeat the process on all devices. If you delete the opt-out cookie, requests will be sent to econda again.
Further information can be found in econda's data protection declaration: https://www.econda.de/datenschutzscheine/.

Webtrekk
In order to design and optimize this online offering in line with needs, solutions and technologies from econda GmbH are used based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). , Zimmerstr. 6, 76137 Karlsruhe, Germany collects and stores anonymized data and creates usage profiles from this data using pseudonyms.
For this purpose, cookies can be used that enable an Internet browser to be recognized. However, usage profiles will not be combined with data about the bearer of the pseudonym without the visitor's express consent. In particular, IP addresses are made unrecognizable immediately after receipt, which means that it is not possible to assign usage profiles to IP addresses.
For this purpose, cookies can be used that enable an Internet browser to be recognized. However, usage profiles will not be combined with data about the bearer of the pseudonym without the visitor's express consent. In particular, IP addresses are made unrecognizable immediately after receipt, which means that it is not possible to assign usage profiles to IP addresses. Geographic analysis works through a database that contains the IP address information from various ISPs with the geographical location of the IP address down to the city level. The individual addresses of the users are not known. The cookies are stored for a maximum of 6 months.
You can object to the processing of your data at any time with future effect. In order to object to data collection and storage of your visitor data in the future, you can obtain an opt-out cookie from Webtrekk using the following link, which means that no visitor data from your browser will be collected and stored by Webtrekk in the future: https://www .webtrekk.com/de/legal/opt-out-webtrekk/. The objection only applies to the device and the web browser on which it was set. If necessary, please repeat the process on all devices. If you delete the opt-out cookie, requests will be sent to Webtrekk again.
Further information can be found in Webtrekk's privacy policy: https://www.webtrekk.com/de/legal/opt-out-webtrekk.

StatCounter
We use the web analysis service StatCounter, offered by StatCounter, Guinness Enterprise Centre, Taylor's Lane, Dublin 8, Ireland.
StatCounter is an online service that helps us understand our visitors; for example, how visitors find our website, how long they stay on our website, which web pages interest them most, etc. We use StatCounter because a better understanding of how visitors interact with our website helps us improve the content To improve the design and functionality of our website. This allows us to provide our visitors with a better online experience.
StatCounter uses cookies and other technologies to collect data about visitors and visitor activities on our website in a user profile. This data includes:
- time and date of visit (this can help us identify and plan visits to our website);
- IP address (this is a numerical label assigned to a device by an Internet service provider so that the device can access the Internet);
- Browser and operating system (this can help us to ensure that our website functions correctly in the browsers/operating systems used to access our website);
- Device information such as device type and screen size (this can help us ensure that our website functions correctly on the devices used to access our website);
- References to data such as a search engine link (this can help us understand which search engines help visitors find our website);
Additionally, when you visit our website, a Statcounter cookie (called "is_unique") may be placed in your browser. This cookie is only used to determine whether you are a first-time or repeat visitor and to estimate unique visits to the website.
The legal basis for processing the user's data using StatCounter is our legitimate interests in the optimization and user-friendly design of our online offering in accordance with Article 6 Paragraph 1 Letter f of the GDPR. If we ask users to consent to the processing of their data through the use of cookies, the legal basis for the processing is Article 6 Paragraph 1 Letter a. GDPR
Further information on data processing by StatCounter can be found in the provider's data protection declaration: https://statcounter.com/about/legal/#privacy
You can also object to data collection by StatCounter (opt-out): http://statcounter.com /about/set-refusal-cookie/.

Bing Ads
Within our online offering, we use the conversion and tracking tool “Bing Ads “ of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft stores cookies on users' devices in order to enable an analysis of the use of our online offering by users if users have accessed our online offering via a Microsoft Bing ad (so-called "conversion measurement"). In this way, Microsoft and we can recognize that someone has clicked on an ad, was redirected to our online offering and reached a predetermined target page (so-called “conversion page”). We only find out the total number of users who clicked on a Bing ad and were then redirected to the conversion page. No IP addresses are stored. No personal information about the identity of the users is shared.
For this purpose, cookies can be used that enable an Internet browser to be recognized. However, usage profiles will not be combined with data about the bearer of the pseudonym without the visitor's express consent. In particular, IP addresses are made unrecognizable immediately after receipt, which means that it is not possible to assign usage profiles to IP addresses. Geographic analysis works through a database that contains the IP address information from various ISPs with the geographical location of the IP address down to the city level. The individual addresses of the users are not known. The cookies are stored for a maximum of 6 months.
Microsoft is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000KzNaAAK&status=Active).
If users do not want to participate in the Bing Ads tracking process, you can also deactivate the required setting of a cookie via your browser setting or use Microsoft's opt-out page: http://choice.microsoft.com/de -DE/opt out.
Users can find further information about data protection and the cookies used by Microsoft Bing Ads in Microsoft's data protection declaration: https://privacy.microsoft.com/de-de/privacystatement.

VG Wort / Scalable Central Measuring Method
We use the “Scalable Central Measuring Method” (SZM) from INFOnline GmbH (INFOnline GmbH, Brühler Str. 9, D-53119 Bonn. ) to determine statistical parameters to determine the probability of copying texts. Anonymous measurements are collected. In order to recognize computer systems, the access number measurement alternatively uses a session cookie or a signature, which is created from various automatically transmitted information from your browser. IP addresses are only processed in anonymized form. The process was developed with data protection in mind. The sole aim of the procedure is to determine the likelihood of individual texts being copied. At no time individual users are identified. Your identity always remains protected. You will not receive any advertising through the system.
Many of our pages are provided with JavaScript calls, which we use to report access to the collecting society Wort (VG Wort). We thereby enable our authors to participate in the distributions from VG Wort, which ensure legal remuneration for the use of copyrighted works in accordance with Section 53 of the Copyright Act.
User usage data and metadata are processed, whereby the IP addresses are shortened and the measurement methods are pseudonymous. The shortened IP address is stored for a maximum of 60 days. The usage data in conjunction with a pseudonymous assignment value (“identifier”) is stored for a maximum of 6 months.
Users also have an opt-out option to object to the collection for the aforementioned purposes: https://optout.ioam.de. Further information can be found in INFOnline's privacy policy https://www.infonline.de/datenschutz/kunden.

Criteo
We use the online marketing services of the provider Criteo GmbH, Gewürzmühlstr. 11, 80538 Munich, Germany.
Many of our pages are provided with JavaScript calls, which we use to report access to the collecting society Wort (VG Wort). We thereby enable our authors to participate in the distributions from VG Wort, which ensure legal remuneration for the use of copyrighted works in accordance with Section 53 of the Copyright Act.
Criteo's services allow us to display advertisements for and on our website in a more targeted manner in order to only show users advertisements that potentially match their interests. For example, if a user is shown ads for products that they were interested in on other websites, this is referred to as “remarketing”. For these purposes, when you visit our and other websites on which Criteo is active, Criteo directly executes a code from Criteo and so-called (re)marketing tags (invisible graphics or code, also known as "web beacons") are embedded into the website " referred to) included. With their help, an individual cookie, ie a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). This file records which websites the user has visited, what content they are interested in and which offers they have clicked on, as well as technical information about the browser and operating system, referring websites, visiting time and other information about the use of the online offer. Criteo may also combine the above information with such information from other sources. When the user then visits other websites, ads tailored to their interests can be shown to them.
User data is processed pseudonymously, meaning no clear user data (such as names) is processed and user IP addresses are shortened. Processing only takes place on the basis of an online identifier, a technical ID. Any IDs (e.g. from a customer support system) or email addresses provided to Criteo are encrypted as so-called hash values ​​and stored as a series of characters that do not allow identification.
Further information as well as options to object (opt-out) to Criteo's data collection can be found in Criteo's data protection regulations: https://www.criteo.com/de/privacy/.

Visual Website Optimizer
Within our online offering, the Visual Website Optimizer service (an offer from Wingify) is used based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). Software Private Limited, 404, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi 110034, India).
Visual Website Optimizer allows you to understand the impact of various changes to a website (e.g. changes to input fields, design, etc.) through so-called “A/B testing”, “click tracking” and “heatmaps”. A/B tests serve to improve the user-friendliness and performance of online offers. For example, users are shown different versions of a website or its elements, such as input forms, on which the placement of the content or labels of the navigation elements can differ. It can then be determined based on the behavior of the users, e.g. longer stays on the website or more frequent interaction with the elements, which of these websites or elements are more likely to meet the users' needs. “Click tracking” allows users to monitor their movements within an entire online offering. Since the results of these tests are more accurate if user interaction can be tracked over a certain period of time (e.g. being able to see whether a user likes to return), cookies are usually stored on the users' computers for these test purposes. “Heatmaps” are mouse movements by users that are combined into an overall picture, which can be used to identify, for example, which website elements are preferred and which website elements users prefer less.
Cookies are stored on users’ devices only for these testing purposes. Only pseudonymous user data is processed. For further information, please refer to the Visual Website Optimizer privacy policy: https://vwo.com/privacy-policy/.
If you do not want the Visual Website Optimizer to record your usage behavior, you can object to data collection using this link: https://[PLEASE-INSERT-YOUR-DOMAIN]/?vwo_opt_out=1.

Crazy Egg
Based on our legitimate interests (i.e. our interest in the analysis, optimization and operation of our websites within the meaning of Art. 6 (1) f. of the GDPR, we use the Crazy Egg analysis technology from Crazy Egg, Inc. 16220 Ridgeview Lane, La Mirada, CA, 90638 USA.
Crazy Egg uses so-called "A/B testing", "click tracking" and "heatmaps" to track the impact of various changes to a website (e.g. changes to the input fields, the design, etc.). A/B tests serve to improve the user-friendliness and performance of online offers. For example, users are shown different versions of a website or its elements, such as input forms, on which the placement of the content or labels of the navigation elements can differ. Then Based on the behavior of the users, e.g. longer stays on the website or more frequent interaction with the elements, it can be determined which of these websites or elements better meet the needs of the users. “Click tracking” allows users to monitor their movements within an entire online offering. Since the results of these tests are more accurate if user interaction can be tracked over a certain period of time (e.g. being able to see whether a user likes to return), cookies are usually stored on the users' computers for these test purposes. “Heatmaps” are mouse movements by users that are combined into an overall picture, which can be used to identify, for example, which website elements are preferred and which website elements users prefer less.
Technical data such as selected language, system, screen resolution and browser type are also recorded. For technical reasons, this information is stored in a so-called session cookie. This means that this cookie is deleted after you leave the website and is not used to track users across multiple websites or to identify returning visitors.
The information collected does not include passwords, the IP address is anonymized and the information is not shared with third parties.
The information is used solely to improve the user-friendliness of our services. Further information can be found in Crazy Egg's privacy policy: https://www.crazyegg.com/privacy. Users can object to Crazy Egg's analysis in their browser: https://www.crazyegg.com/opt-out.

Online presence in social media
We maintain online presence within social networks and platforms in order to be able to communicate with customers, interested parties and users active there and to inform them about our services.
We would like to point out that user data may be processed outside the European Union. This can result in risks for users because, for example, it could make it more difficult to enforce users' rights. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they thereby undertake to comply with EU data protection standards.
Furthermore, user data is usually processed for market research and advertising purposes. For example, usage profiles can be created based on user behavior and the resulting interests of the user. The usage profiles can in turn be used, for example, to place advertisements inside and outside the platforms that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers, in which the usage behavior and interests of the users are stored. Furthermore, data can also be stored in the usage profiles regardless of the devices used by the users (particularly if the users are members of the respective platforms and are logged in to them).
The processing of users' personal data is based on our legitimate interests in effectively informing users and communicating with users in accordance with Article 6 Paragraph 1 Letter f of the GDPR. If the users are asked by the respective platform providers for their consent to the data processing described above, the legal basis for the processing is Article 6 Paragraph 1 Letter a., Article 7 GDPR.
For a detailed description of the respective processing and the objection options (opt-out), we refer to the information provided by the providers linked below.
Even in the case of requests for information and the assertion of user rights, we would like to point out that these can most effectively be asserted with the providers. Only the providers have access to user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.
- Facebook, pages, groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) based on an agreement on joint processing of personal data - Data protection declaration: https://www.facebook.com /about/privacy/, especially for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data, opt-out: https://www.facebook.com/settings?tab=ads and http:// www.youronlinechoices.com, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active.
- Google/YouTube (Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA) – Data protection declaration: https://policies.google.com/privacy, Opt-Out: https://adssettings.google.com/authenticated , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
- Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) – Data protection declaration/opt-out: http://instagram.com/about/legal/privacy/.
- Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) - Data protection declaration: https://twitter.com/de/privacy, Opt-Out: https://twitter.com/personalization , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active.
- Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) – Data protection declaration/opt-out: https://about.pinterest.com/de/privacy-policy.
- LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland) - Data protection declaration https://www.linkedin.com/legal/privacy-policy, opt-out: https://www.linkedin.com/psettings/guest -controls/retargeting-opt-out, Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active.
- Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany) - Data protection declaration/opt-out: https://privacy.xing.com/de/datenschutzerklaerung.
- Wakalet (Wakelet Limited, 76 Quay Street, Manchester, M3 4PR, United Kingdom) - Data protection declaration/opt-out: https://wakelet.com/privacy.html.
- Soundcloud (SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany) - Data protection declaration/opt-out: https://soundcloud.com/pages/privacy.

Integration of third-party services and content
We use content or service offers from third-party providers within our online offering based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). to integrate their content and services, such as videos or fonts (hereinafter referred to as “content”).
We would like to point out that user data may be processed outside the European Union. This can result in risks for users because, for example, it could make it more difficult to enforce users' rights. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they thereby undertake to comply with EU data protection standards.
This always assumes that the third party providers of this content are aware of the user's IP address, as without the IP address they would not be able to send the content to their browser. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third parties may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offering, as well as being linked to such information from other sources.

Vimeo
We can integrate videos from the “Vimeo” platform of the provider Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Data protection declaration: https://vimeo.com/privacy. We would like to point out that Vimeo can use Google Analytics and refer to the data protection declaration (https://policies.google.com/privacy) and opt-out options for Google Analytics (http://tools.google.com /dlpage/gaoptout?hl=de) or Google’s settings for data use for marketing purposes (https://adssettings.google.com/).
We would like to point out that user data may be processed outside the European Union. This can result in risks for users because, for example, it could make it more difficult to enforce users' rights. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they thereby undertake to comply with EU data protection standards.

YouTube
We integrate the videos from the “YouTube” platform of the provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.

Google Fonts
We incorporate the fonts (“Google Fonts”) from the provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.

Google ReCaptcha
We integrate the function to detect bots, for example when entering online forms ("ReCaptcha") from the provider Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.

Google Maps
We integrate the maps from the “Google Maps” service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The data processed may include, in particular, users' IP addresses and location data, which, however, are not collected without their consent (usually carried out as part of the settings of their mobile devices). The data can be processed in the USA. Data protection declaration: https://www.google.com/policies/privacy/, opt-out: https://adssettings.google.com/authenticated.

OpenStreetMap
We integrate the maps from the "OpenStreetMap" service (https://www.openstreetmap.de), which are offered on the basis of the Open Data Commons Open Database License (ODbL) by the OpenStreetMap Foundation (OSMF). Privacy policy: https://wiki.openstreetmap.org/wiki/Privacy_Policy.
To our knowledge, user data is used by OpenStreetMap exclusively for the purposes of displaying the map functions and temporarily storing the selected settings. This data may include, in particular, users' IP addresses and location data, which, however, are not collected without their consent (usually carried out as part of the settings on their mobile devices).
The data can be processed in the USA. Further information can be found in OpenStreetMap's privacy policy: https://wiki.openstreetmap.org/wiki/Privacy_Policy.

Typekit fonts from Adobe
Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR) we use external "Typekit" fonts from the provider Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland. Adobe is certified under the Privacy Shield Agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).

Use of Facebook social plugins
We use social plugins ("plugins") from the social network based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 Para. 1 lit. f. GDPR). facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offer within Facebook. The list and appearance of the Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/.
Facebook is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
When a user accesses a function of this online offering that contains such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the user's device and integrated into the online offering. User usage profiles can be created from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore inform users according to our level of knowledge.
By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offering. If the user is logged in to Facebook, Facebook can assign the visit to their Facebook account. When users interact with the plugins, for example by clicking the Like button or leaving a comment, the corresponding information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and store their IP address. According to Facebook, only an anonymized IP address is stored in Germany.
The purpose and scope of data collection and the further processing and use of the data by Facebook as well as the related rights and setting options to protect the privacy of users can be found in Facebook's data protection information: https://www.facebook.com/about/privacy/ .
If a user is a Facebook member and does not want Facebook to collect data about them via this online offering and link it to their member data stored on Facebook, they must log out of Facebook and delete their cookies before using our online offering. Further settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US website http://www.aboutads.info /choices/ or the EU site http://www.youronlinechoices.com/. The settings are platform-independent, meaning they are applied to all devices, such as desktop computers or mobile devices.

Twitter
Functions and content from the Twitter service, offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offering within Twitter. If the users are members of the Twitter platform, Twitter can assign access to the above-mentioned content and functions to the users' profiles there. Twitter is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active). Data protection declaration: https://twitter.com/de/privacy, opt-out: https://twitter.com/personalization.

Instagram
Functions and content from the Instagram service, offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offering within Instagram. If the users are members of the Instagram platform, Instagram can assign access to the above-mentioned content and functions to the users' profiles there. Instagram privacy policy: http://instagram.com/about/legal/privacy/.

Pinterest
Functions and content from the Pinterest service, offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA, can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offering within Pinterest. If the users are members of the Pinterest platform, Pinterest can assign access to the above-mentioned content and functions to the users' profiles there. Pinterest privacy policy: https://about.pinterest.com/de/privacy-policy.

Xing

LinkedIn
Functions and content from the LinkedIn service, offered by LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland, can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offering within LinkedIn. If the users are members of the LinkedIn platform, LinkedIn can assign access to the above-mentioned content and functions to the users' profiles there. LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy.. LinkedIn is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield. gov/participant?id=a2zt0000000L0UZAA0&status=Active). Data protection declaration: https://www.linkedin.com/legal/privacy-policy, opt-out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Google++
Functions and content from the Google+ platform, offered by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”), can be integrated into our online offering. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offering within Google. If the users are members of the Google+ platform, Google can assign access to the above-mentioned content and functions to the users' profiles there.
Google is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). Further information on data usage by Google, settings and objection options can be found in Google's data protection declaration (https://policies.google.com/technologies/ads) and in the settings for the display of advertising by Google (https:// adssettings.google.com/authenticated).

Use of Icons
Some icons on the Halalcheck.net pages were taken from the  Flaticon site  and the  Fontawesome site  .

Sharing functions of AddThis
Within our online offering, the “AddThis” service (1595 Spring Hill Rd Suite 300 Vienna, VA 22182, USA) is used to share the content of this online offering within social networks (so-called sharing).
The use is based on our legitimate interests, i.e. interest in disseminating our online offering in accordance with Art. 6 Para. 1 lit. f. GDPR.
AddThis uses users' personal information to provide and execute the sharing functions. In addition, AddThis may use users' pseudonymous information for marketing purposes. This data is stored on the user's computer using so-called "cookie" text files. Data protection declaration: http://www.addthis.com/privacy, opt-out: http://www.addthis.com/privacy/opt-out.

Shariff sharing features
We use the privacy-safe “Shariff” buttons. “Shariff” was developed to enable more privacy online and to replace the usual “share” buttons on social networks. It is not the user's browser, but rather the server on which this online offer is located, that establishes a connection with the server of the respective social media platform and queries, for example, the number of likes, etc. The user remains anonymous. You can find more information about the Shariff project from the developers at c't magazine: www.ct.de. Created with Datenschutz-Generator.de by RA Dr. Thomas Schwenke